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How to Determine the Right Content for Social Publishing

Social networks have provided brands with a great platform for content creation and sharing. As more brands take to social networks for social publishing, the need to strategize the types of content...

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4 Ways LinkedIn Can Help Your Business

LinkedIn has emerged as the social network of choice for business professionals, with a user base now reaching over 200 million registered users turning to the network for job hunting, recruiting, and...

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The Ultimate List for Social Media Changes

One of the challenges marketers face when using social media to communicate and connect with customers is keeping up with all the changes to the various social networks. The best way to focus on these...

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B2B Social Media Marketing: Using Visual Platforms

Social media strategies are constantly evolving in marketing teams across all industries. When it comes to b2b social media marketing, there are a number of changes that are driving the evolution of...

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How to Improve Your Social Media Identity Starting Today

Getting in shape in the new year extends far beyond reps at the gym. As marketers, our social media presence plays a big role in our reputations and the reputations of the brands we represent. Are you...

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30 Ways to Conduct Cost-Effective Market Research Using Social Media

If you thought your brand couldn’t afford traditional market research, social media is here to help. From focus groups to interviews to surveys, social media is your readily-available, real-time market...

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Infographic: How Social Media Impacts Purchasing Decisions for IT Professionals

Many professionals are turning to social media as a place of trust for their purchasing decisions and it’s no different for the IT industry. IT decision makers have a highly-regarded task of ensuring...

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Facebook, LinkedIn, & Social Media Job Hunting

Last week, Facebook launched a new feature entitled the Social Jobs Partnership.  Some have hailed it as a new era in online job recruiting as the social networking giant launched a social jobs app...

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3 Easy Social Media Engagement Tips Using LinkedIn

I recently got my hands on this helpful booklet from LinkedIn entitled, Relationships that Drive Results: 5 Steps to Engaging Followers on LinkedIn. If you haven’t seen it, here’s the takeaways. Tip...

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15 Ways to Boost Your Social Media Presence on LinkedIn

LinkedIn is the go-to social media tool for the job hunt but it’s also a great way to boost your brand exposure. With over 172 million members worldwide and new members joining every two seconds,...

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5 Reasons Your Brand Should Be Using LinkedIn

Source: flickr.com/sheilascarborough LinkedIn has earned a reputation as being a bit of an after thought among the social networks. There are a number of reasons for this: the age demographic is skewed...

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10 Ways to Network at Events Using Social Media

Events are the perfect opportunity to make connections and expand your professional and social media networks. Here are some best practices for networking. Before the Event 1.) Does the event have an...

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10 Ways to Find the Right Words to Say to Your Community

When brainstorming about what to share in social media, you might not have to look any further for inspiration than social media channels themselves. Colleagues who communicate with customers every day...

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4 Easy Ways Small Business Can Use Social Media for Real-time Market Research

With over 20 years in marketing and communications, I know the value of market research.  When I worked in large organizations, we hired agencies to provide specialized research services. But when I...

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30 Ways to Conduct Cost-Effective Market Research Using Social Media

If you thought your brand couldn’t afford traditional market research, social media is here to help. From focus groups to interviews to surveys, social media is your readily-available, real-time market...

View Article


Image may be NSFW.
Clik here to view.

Infographic: How Social Media Impacts Purchasing Decisions for IT Professionals

Many professionals are turning to social media as a place of trust for their purchasing decisions and it’s no different for the IT industry. IT decision makers have a highly-regarded task of ensuring...

View Article

Image may be NSFW.
Clik here to view.

Facebook, LinkedIn, & Social Media Job Hunting

Last week, Facebook launched a new feature entitled the Social Jobs Partnership.  Some have hailed it as a new era in online job recruiting as the social networking giant launched a social jobs app...

View Article


Image may be NSFW.
Clik here to view.

3 Easy Social Media Engagement Tips Using LinkedIn

I recently got my hands on this helpful booklet from LinkedIn entitled, Relationships that Drive Results: 5 Steps to Engaging Followers on LinkedIn. If you haven’t seen it, here’s the takeaways. Tip...

View Article

Image may be NSFW.
Clik here to view.

15 Ways to Boost Your Social Media Presence on LinkedIn

LinkedIn is the go-to social media tool for the job hunt but it’s also a great way to boost your brand exposure. With over 172 million members worldwide and new members joining every two seconds,...

View Article

Image may be NSFW.
Clik here to view.

5 Reasons Your Brand Should Be Using LinkedIn

Source: flickr.com/sheilascarborough LinkedIn has earned a reputation as being a bit of an after thought among the social networks. There are a number of reasons for this: the age demographic is skewed...

View Article
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